In 2017. husband and wife beauty blogger team decided to create a clean earthbound Natural Hair and Body care line using ancient roots and botanicals native to the Dominican Republic used by Taino women and traditional plant practioners for centuries. These recipes have been passed down orally from generation to generation as natural beauty secrets and remedies Diosa has been selling to private clients for 4 years and will be sold exclusively in ULTA in January 2022 We believe aligning with our inner Diosa not only by nourishing our body and hair but nourishing our spirit, acknowledging our connection with the earth . We use locally sourced- fair trade botanicals.